Chrome Carbon
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Let your automotive passion drive down
your CO2 emissions




Select your fuel efficiency and mileage, and we’ll show you how much C02 you produce.


Offset up to three times your vehicle’s emissions and challenge your personal carbon footprint.


Plant trees to help restore our forests and repair our eco-systems with every mile you drive.


Who says automotive enthusiasts don’t care about the environment?

Quite a few people, actually.

Should the world’s over-reliance on fossil fuels overwhelm the deep emotional connection we have with one of man’s most incredible engineering and design heritage?

It’s a highly personal choice. So it’s up to all of us to make our automotive pursuits contribute to a better future.

Chrome Carbon is about demonstrating the power of this collective passion. Channeling the positive to reduce the negative. Change our habits, both on AND off the road to preserve all that is beautiful and worthwhile for the next generation.

Because expressing genuine passion means acting upon it.

Julien Lescure
Chrome Carbon Founder


Chrome Carbon partners with certified quality climate bodies and organisations to fund highly ranked reforestation and carbon reduction projects with real and measurable gains.
One Tree Planted is a nonprofit organisation dedicated to global reforestation and the protection of biodiversity.
PUR Projet is a certified B Corp that empowers local communities through agroforestry and land restoration.
Gold Standard is a certification body that offers carbon reduction projects with the highest levels of integrity.


Discover some of our partners’ projects, preventing additional CO2 to enter the atmosphere and restoring unique and vital forest systems.

Ceará Renewable Energy, Brazil

This project alleviates deforestation, avoids greenhouse gas emissions and promotes a more sustainable supply chain.


Sidrap Wind Farm Indonesia

This project alleviates deforestation, avoids greenhouse gas emissions and promotes a more sustainable supply chain.


Reforestation, North America

Restoring forests and repairing damage caused by industry and resource extraction in the United States and Canada.



If you have any questions, please contact us here
What is Chrome Carbon?

ChromeCarbon is a reforestation and climate actions program by and for automotive enthusiasts and motoring adventurers.

ChromeCarbon is about enjoying our passion honestly by facing up to our responsibility and preventing more CO2 from entering the atmosphere than what our vehicles emit.

It is about repairing, restoring and preserving not only our machines, but also our environment. Both protected and celebrated for future generations.

How does it work?

Chrome Carbon is as simple as 1, 2, 3.

First simply estimate the CO2 you produce by entering  your vehicle type, fuel efficiency and mileage into our calculator. 

Second, decide how much you want to help. You can offset exactly what you produce, or choose to payback double or even triple your annual emission total.

Third, subscribe with a monthly fee and enjoy knowing you’re actively helping the planet by funding successful carbon reduction projects and reforestation initiatives.

What does it cost?

At Chrome Carbon we are on a mission to make fighting climate change simple and affordable for automotive enthusiasts and motorised adventurers. 

We want everyone to be able to participate whether you drive a 1982 Honda PX 50 moped or a 1971 7.0l 426 Plymouth Hemi’ Cuda (oh yeah!). 

Check our emissions’ calculator to find out more about how much it cost.

What does my Chrome Carbon subscription cover?

We’ve engineered your Chrome Carbon subscription to feature  short-term AND long-term climate actions, for the best possible value. Each Chrome Carbon subscription is comprised of two parts:

Part one is the short-term offset of your vehicle’s estimated emissions achieved by purchasing verified carbon credits that fund a reduction in emissions now. With this part alone, your vehicle’s yearly emissions are offset. 

Part two supports a longer term investment in reforestation, which comes on top of the carbon credits purchased. Although new forests (comprised of growing trees) absorb more CO2 than old forests (mature trees), this will take time for the carbon sequestration to occur.

Can you really prove the impact my subscription makes?

Four times a year, we publish our investment receipts for both the carbon reduction projects and the reforestation initiatives. These figures will be shown  relative  to the pledge made by all Chrome Carboneers at the time of the investment. So you can easily verify that the commitments have been respected.

Does carbon offsetting really work?

There are plenty of opinions about carbon offsets or carbon credits, both good and bad. In a nutshell, they provide a direct way of contributing to carbon reduction and are best used in a reduction logic: meaning when the offset is greater than the total of the emissions to compensate for.

Carbon credits or Verified Emission Reductions (VERs) are measurable and verified. Measurable means that when you buy one carbon credit, you are effectively either preventing or removing one tonne of CO2 from the atmosphere. Verified means the projects that issue the credits are independently audited against third-party certification standards to confirm these measurements.

However, just offsetting once does not represent an actual reduction. While you are preventing or removing one tonne of CO2 from our atmosphere, you are also releasing one tonne of CO2.

This is why Chrome Carbon offers you the option to not only offset once but twice or even three times your emissions total. We also plant trees and give you tips to reduce your overall carbon footprint.

Chrome Carbon acquires carbon credits through Gold Standard, a certification body created to represent the highest levels of environmental integrity and greatest contributions to sustainable development.

How effective is tree planting in combating climate change?

Planting billions of trees across the world is one of the most impactful and affordable ways of taking CO2 out of the atmosphere to tackle the climate crisis, according to scientists.

A mature tree absorbs carbon dioxide at a rate of 21 kg or 48 pounds per year, while producing 118kg or 260 pounds of oxygen over the same period. In a typical forest with 200 trees per acre, one acre absorbs 4.4 tonnes or 9,600 pounds of carbon dioxide and produces 23.6 tonnes or 52,000 pounds of oxygen every year. 

Of course these are just the raw figures. Planting forests is very complicated. The right diversity of species must be planted in the right locations, and the local populations need to be incentivised to take care of them.

This is why Chrome Carbon partners with organisations working closely with national forest agencies, local forest experts and farmers. Making sure that the right trees are planted and looked after in the most relevant locations. 

Chrome Carbon also supports partners investing in agroforestry. Agroforestry is a land use management system in which trees are grown around or among crops or pastureland. This intentional combination of agriculture and forestry has varied benefits, including increased biodiversity and reduced erosion. Plus it values the trees in the local economies. Making sure trees are taken care of in even the most remote locations.

Is my Chrome Carbon subscription enough to fight climate change?

The short answer is no.

At Chrome Carbon, we value our road trips and take immeasurable pleasure from driving our cars and riding our bikes. We get the best out of every mile,  because we know that each of them take a small toll on the planet.

We believe that offsetting and planting trees goes hand in hand with an ambitious reduction of our personal carbon footprint beyond our vehicle’s emissions. Chrome Carbon’s offset and reforestation programme focuses on unavoidable tailpipe emissions. For the rest of our carbon impact, we believe that it is our responsibility to change how we consume and how we live. 

Plenty can be done, and as a member of Chrome Carbon, you will always have access to facts, information and findings.  So you can make more informed decisions on how to reduce your broader carbon footprint.

Can I register more than one vehicle?

Yes. We know what it is. We can’t help it either. A collection starts with one but often grows to more. You can have as many subscriptions as vehicles you have. Just press ‘Add another vehicle’ in your basket. 

Can I cancel my subscription?

Yes, you can manage all your subscriptions separately from your account. Meaning you can add a new subscription for a new vehicle, pause a subscription for a vehicle you get off the road or cancel a subscription for a vehicle you sell.


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